August 31, 2018

Top 9 Social Media Scheduling Tools for 2018 and Beyond

Social media is evolving at a rapid pace and it can be daunting for marketers and entrepreneurs alike to keep pace. This is where social media scheduling tools can help you publish content on a consistent basis and save precious time that you can then devote to more important tasks. By using the right scheduling tools, you can have an active presence on all your social channels and perfectly time your posts on each channel by scheduling content in advance. In this article, we’ll reveal 9 of the best social media scheduling tools you can use to manage your social media channels and optimize your social presence.
August 28, 2018

[Podcast] MM003: Top 5 SEO News Stories in August 2018

In this episode of the Marketing Mantra podcast, Sandeep Mallya talks about the top 5 SEO news stories in August. If you missed any of the important SEO scoop from this month, then this episode is for you. Take note of these 5 important SEO news stories and fine tune your SEO strategy accordingly.
August 9, 2018

[Podcast] MM002: Instagram IGTV: 7 Tips to Optimize Your Videos

In this episode of the Marketing Mantra podcast, Sandeep Mallya, talks about Instagram IGTV, a new feature from Instagram that allows you to upload long-form vertical videos to the platform. These videos can be up to an hour long.
July 18, 2018

Actionable Affiliate Marketing Tips to Increase Your Earnings [SEMrush Webinar]

In this SEMrush webinar, Sandeep Mallya, founder of 99signals and Startup Cafe Digital, will talk about his own experience with affiliate marketing and share actionable tips to grow a steady affiliate income from your blog.
June 3, 2018

How to Brew the Perfect Marketing Strategy for Your Clients [Sandeep Mallya’s Exclusive Interview with Entrepreneur]

In an exclusive interview with Entrepreneur India, Sandeep Mallya, Founder & CEO of Startup Café Digital, discussed various ways in which you can brew the perfect marketing strategy for your business.
May 26, 2018

The Complete Guide to Using LinkedIn for Business

LinkedIn is a professional network where people are looking for business and talent solutions. When you highlight your business to this highly professional and active community of people, your chances of generating leads are significantly increased when compared to other platforms...
April 17, 2018

9 Interesting Tips on How To Use Quora for Business

Quora has come a long way since its inception back in 2009 and currently has a growing user base of more than 195 million active monthly users. Today Quora is an amazingly huge question and answer website that has been amassing a lot of attention over the last couple of years. If you’ve ever tried Yahoo answers, you can say that Quora is a much more refined version of the latter...
March 14, 2018

Sandeep Mallya Featured Among the Top 30 Startup Innovators in Insights Success Magazine

In an exclusive interview with Insight Success, Sandeep Mallya talks about his journey with Startup Cafe Digital and his plans for the future. Read the full interview as he shares his views on the evolving digital space and the need to show measurable results.
February 6, 2018

The Complete Guide to Using Facebook Groups for Business

Facebook groups have considerable advantages over Facebook pages when it comes to promoting a business.The primary goal of every business is to have a highly targeted audience to facilitate ease of conversion. Facebook groups help garner a high level of engagement and promote the business in a way desired by the business owner...
January 15, 2018

Top Mobile Apps for Social Media Marketers in 2018

Social Media today is not what it used to be a year ago. Being marketers, we always need to be on our toes, implementing anything or everything that promises to improve our productivity and efficiency...
January 3, 2018

SEO Quiz 2018: Test Your SEO Knowledge

Is your SEO knowledge up to speed? At 99signals, our SEO and inbound marketing blog, we created a quiz to assess your basic SEO knowledge. The quiz features questions about different aspects of SEO: on-page SEO, link building, technical SEO, content, SEO tools, and local SEO...
December 29, 2017

Pinterest Analytics Tools Explained: A Detailed Guide

If you are already familiar with Facebook and other social media analytics, you know how important it is for your business. Apart from tracking and understanding how your posts are performing, you can do crazy targeting to attract your target audience or customers with the data you’ve obtained...
December 11, 2017

Top 5 Landing Page Builders to Generate More Leads for Your Business

Landing pages are essential tools for marketers to generate leads and increase email signups. With the help of landing pages, you can promote offerings such as eBooks, whitepapers, checklists, special discounts, or simply prompt a visitor to subscribe to email updates from your site...
December 4, 2017

How to Verify Your Facebook Business Page

Getting your Facebook page verified is a great way to establish trust and credibility. The verified badge shows your audience that your business is authentic and also helps it rank higher in search engine result pages (SERPs)...
November 28, 2017

9 Actionable Tips to Write PPC Headlines That Get Clicks & Conversions

There is a tidal wave of content on the internet, each piece trying to grab your undivided attention. In such a scenario, how do you get people to pay attention to your PPC ads? It’s simple – you create headlines that make it hard for them to resist clicking on your PPC ads!
October 29, 2017

7 Local SEO Tools You Need to Use to Dominate Local Search

Local SEO has become more important than ever. As local competition heats up, the task of dominating local search results is taking precedence over every other marketing activity for small businesses...
August 4, 2017

19 iOS Apps for Visual Content Creation on the Go

Mobile apps have made the process of content creation easier by turning our smartphones into all-in-one production studios, allowing marketers to create high-quality content. Here's a list of 19 amazingly useful iOS apps for marketing professionals to create high-quality content.
July 27, 2017

How to Get Your First 1000 Followers on Twitter

Your Twitter follower count is an important metric for various reasons. It adds credibility to your business and makes it possible for you to maximise the reach and engagement of your content. If you have just joined Twitter or maintained an inactive presence thus far, here 6 simple tips you can try to get your first 1000 followers.