June 10, 2019

[Podcast] MM025: How to Use Facebook Ads to Double Your Email List — with Lucas Lee-Tyson from Growth Cave

Did you know you could grow your email list exponentially with Facebook ads? Tune in to this podcast episode to learn how to leverage Facebook ads to grow your email list.
June 6, 2019

[Podcast] MM024: Startup Culture Series: The Unique Case of Zappos

In this newly-launched series at Marketing Mantra, called the "Startup Culture Series," we'll focus on unique case studies and share our views on startup best practices. Sandeep is joined by his co-host, Raksha Shenoy (his wife 😀) who has over a decade of experience in the HR space.
June 5, 2019

[Podcast] MM023: Thoughts on Apple Shutting Down iTunes

In episode 23 of Marketing Mantra, Sandeep Mallya shares his thoughts on Apple's decision to shut down iTunes and break it down into 3 standalone apps — Apple Music, Apple Podcasts, and Apple TV. Find out why Apple decided to pull the plug on one of its most iconic brands.
May 31, 2019

[Podcast] MM022: A Facebook Marketing Secret No One Is Talking About

In this episode, Sandeep Mallya reveals a Facebook Marketing secret no one is talking about. Learn this secret to gain a competitive edge and craft an effective Facebook marketing strategy.
May 24, 2019

[Podcast] MM021: 3 Best WordPress Plugins to Double Your Site Traffic

WordPress is the most popular content management system (CMS) in the world. It powers over 30% of all websites on the internet. In this episode, Sandeep Mallya talks about 3 best (and 100% free) WordPress plugins you can use to generate more traffic for your website and boost user engagement.
April 15, 2019

[Podcast] MM019: Google+ is Back (But Probably Not the Way You Think)

Google+ is back in an all new avatar. In this episode, Sandeep Mallya talks about Google’s surprising new decision to revive the failed social network as an enterprise communications tool. Tune in to this episode to learn more.
March 19, 2019

MM017: A Rookie SEO Mistake that is Costing You Traffic (And How to Fix It)

In this episode, Sandeep Mallya reveals a rookie SEO mistake that's costing you massive search traffic. Find out what that mistake is and how you can go about fixing it to increase your search rankings.
January 26, 2019

[Podcast] MM013: How to Recover from a Google Panda Penalty

In this episode, Sandeep Mallya discusses the influence of Google Panda algorithm update on SEO and the steps you need to take to recover from a Google Panda penalty and reclaim your search rankings.
January 20, 2019

[Podcast] MM012: Snapchat has the Happiest Users (according to Snapchat)

In episode #12 of Marketing Mantra, Sandeep Mallya talks about a new Snapchat-commissioned social media study that reveals Snapchat has the happiest users. Are the findings of this study biased or can marketers learn something from this? Listen to this episode to find out.
January 10, 2019

[Podcast] MM011: The One Instagram Tool You Have to Use to Drive Traffic and Conversions

If you've used Instagram for marketing, then you'd know one of the major challenges on the platform is to drive traffic to your website. Instagram's 'one link in bio' limitation is a major hurdle for marketers and entrepreneurs. Luckily, there's an Instagram marketing tool that can side-step this limitation and drive tons of traffic to your website.
January 7, 2019

[Podcast] MM010: How Long Should Your Blog Post Be?

In episode #10 of the Marketing Mantra podcast, Sandeep Mallya answers the all-important question—How long should your blog post be? Plus, he also reveals a tool that can help you arrive at the right word count for a blog post for any topic.
December 18, 2018

[Podcast] MM009: One Simple (Yet Super Effective) Way to Get More Twitter Followers

One of the greatest challenges on Twitter, as with any major social media platform, is to get relevant followers. That’s why Sandeep Mallya is going to reveal a simple technique in this episode — a technique you can use to get organic followers on Twitter who are not just relevant, but who are also genuinely interested in your tweets.
November 20, 2018

[Podcast] MM008: The One SEO Tool You Aren’t Using (But Should)

In episode #8 of the Marketing Mantra podcast, Sandeep Mallya talks about the one SEO tool you aren’t using, but should. Find out which tool you should be using to increase your search rankings.